The main places to apply
| Where | How you apply | What decides it |
|---|---|---|
| OVO creator network | Submit your public profile at ovotalent.com/for-creators | Your audience, content, and engagement are reviewed against current and future brand briefs |
| YouTube Creator Partnerships | A tab in YouTube Studio for eligible channels; brands send inquiries there | YouTube Partner Program membership, age 18 or older, an available country, and no active Community Guidelines strikes |
| Meta Creator Marketplace on Instagram | Set your brand interests in the marketplace so brands can find you | Which brands search the marketplace and whether your profile fits their project |
| TikTok One | Brands post projects that TikTok reviews before sharing them with creators | The brand's brief, and its own approval when it turns on creator review |
| Direct pitches | Email or message a brand you already use | Whether the brand has budget and a reason to work with you now |
Apply to more than one
These routes do not exclude each other. A platform marketplace only sees your content on that platform, while a creator network can match you to briefs across platforms. Read any agreement for exclusivity before you sign it, because that is the clause that can stop you using the other routes.
What to have ready before you apply
- One public profile link that opens without a login
- Your main audience location and the platform it comes from
- Recent views or reach from the platform's own insights, with the date range
- Two or three past brand posts, if you have them, with the paid label visible
- An email address you check daily, because most offers move by email
How to spot a fake brand offer
- The sender uses a free email address while claiming to work for a large brand
- You are asked to pay upfront, buy the product first, or share a login
- The offer has no written deliverables, dates, or payment terms
- The brand's own website or social account has no record of the person who contacted you
Apply to the OVO creator network
OVO runs influencer campaigns for consumer brands. Its sourcing focus includes fitness, activewear, wellness, beauty, and lifestyle, and strong creators in other niches and countries can apply too. Submit the public profile that best shows your audience. Applying does not guarantee selection or paid work.
Frequently asked questions
Is there one website where I can apply for all brand deals?
No. Each platform marketplace only covers its own platform, and brands also hire through creator networks and direct outreach. Most established creators use several routes at once.
Can I apply for brand deals outside the United States?
Yes. Platform availability varies by country, so check each marketplace's help page. OVO accepts applications from creators in any country and uses your audience market to match you to relevant briefs.
Do I need to be in the YouTube Partner Program to get YouTube brand deals?
Only for the Creator Partnerships tab. Brands also reach creators by email and social handles, and you can still apply through other routes.
How long does it take to hear back after applying?
It depends on the route and on whether a current brief fits your profile. An application starts a review. It is not an offer of paid work.
Established influencers worldwide can apply for paid brand campaigns built around their audiences.
Join the networkOur team reviews each inquiry for fit. If we can help, we will use the email you provide to discuss next steps.